Effective Investment Promotion Strategy

INVESTMENT STRATEGY TEMPLATE 1 2 3 4 5 6 7 8 9 10 Performance indicators - - For each strategic objective measurable performance indicators should be provided These typically include targets such as: • • • · Number of investor inquiries Number of investment projects attracted Value of the investment projects being targeted Direct jobs created by investment projects Action plan (short term) This may include: • • • Short-term target sectors and markets Investor proposals Key target companies (if can be agreed) Events and marketing initiatives Marketing materials (brochures etc) • Training and capacity building • Budgets • Organization charts UNITED NATIONS ESCAP Economic and Social Commission for Asia and the Pacific United Nations Economic and Social Commission for Asia and the Pacific

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