R&D and Innovation in Energy Efficient Products

May 2020 - Solid Presence in Europe – Entry into Premium Segment A Premium Brand into MDA Market · Leveraging Grundig's German heritage and strong image in Consumer Electronics Expanding the brand into Premium White Goods Segment (Price Index around 120 in Europe) • The only European to have a full product range which includes both MDA, SDA and Consumer Electronics HIGH QUALITY: OUTSTANDING QUALITY AND DESIGN THAT IS ROOTED IN OUR GERMAN HERITAGE. GRUNDIG BO REFINED PLEASURE: FEATURES THAT ENRICH PEOPLE'S LIVES, ENABLING THEM TO GET THE MOST OUT OF THE THINGS THAT MATTER TO THEM - ALSO IN TERMS OF TIMELESS MODERN DESIGN. RESPECT RESOURCES: PROTECTING THE WORLD BY OUTSTANDING EFFICIENCY AND SAVING RESOURCES. Arçelik

View entire presentation