Investment Fraud Awareness
Financial Plan: 1-in-4 (24%) Manitobans have a formal financial plan
that includes clear investment goals; similar to national average
Q
Do you have a formal, written financial plan that includes clear investment goals?
[asked of all respondents; n=5,000; Manitoba n=500]
Among all respondents
National
Manitoba ==
NV
HA
2020
27%
66%
7%
2020
24%
66%
9%
Segmentation (Manitoba 2020)
Respondents who say "yes"
Investor Segments
No savings 6%
Savings, non-investor
11%
Non-frequent investor
39%
Frequent investor
49%
Investment Knowledge
Low
18%
Medium
31%
High
31%
Advised Segments
Non-investor 9%
DIY investor
Advised investor
9%
52%
Manitoba Region
2017
27%
67%
6%
2017
26%
66%
8%
Winnipeg
South/West
Central/North
E
26%
23%
20%
Winnipeg Region
Central/North
22%
East
26%
South/West
29%
2012
31%
62%
7%
2012
25%
68%
7%
Age
18-34
22%
35-54
22%
55+
28%
Gender
Yes
No
Don't know
Note: 2017 national n=5,000, MB n=500; 2012 n=5,198, MB n=218
Men
22%
Women
26%
43
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