Investor Presentaiton

WE ARE OPTIMIZING GROSS MARGIN Our target long-term margins are in excess of 40% Without non- standard items in Q3 2023 our gross margin was 36.8% 35.7% 36.8% 35.0% 35.1% We are focused on optimizing our gross margins by: Mix between channels and products 33.0% 31.7% 31.5% 33.9% Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 Distribution and Logistics Our manufacturing process Sourcing Black Rifle Coffee Company 16

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