Arla Foods Annual Report 2020
Management Review Our Strategy
Our Brands and Commercial Segments Our Responsibility Our Governance Our Performance Review Our Consolidated Financial Statements
Our Consolidated Environmental, Social and Governance Data
INTERNATIONAL
In a year influenced by Covid-19 and a weaker oil price, our international segment delivered strong strategic
branded volume driven revenue growth of 11.6 per cent. Particularly the MENA region had an extraordinary
year growing the branded revenue by 20.1 per cent. The Arla® brand grew modestly by 1.6 per cent, whereas
LurpakⓇ, PuckⓇ and StarbucksTM achieved very high growth rates of 12.2, 11.6 and 20.7 per cent respectively.
Also KraftⓇ got off to a very good start in Arla hands growing 153.4 per cent. Despite the impacts of Covid-19,
we continued to increase our focus on front line execution as well as to deliver on Arla's sustainability agenda,
engaging with our customers and partners throughout the business.
Revenue,
EURM
1,975
2019: 1,802
Strategic branded volume
driven revenue growth
11.6%
2019: 10.3%
STRATEGIC BRANDED VOLUME DRIVEN
REVENUE GROWTH BY REGION
Middle East and North Africa
20.1%
2019: 7.0%
Brand share
EURM
Revenue split by country,
2020
86.3%
2019: 82.7%
West Africa
-1.3%
2019: 22.6%
China
9.3%
2019: 61.9%
Southeast Asia
-3.3%
2019: 24.2%
North America
7.6%
2019: -4.1%
Rest of World
9.5%
2019: 6.1%
27 ARLA FOODS ANNUAL REPORT 2020
9%
14%
9%
7%
23%
38%
2020 2019
Middle East and
North Africa
Rest of world.
North America
Southeast Asia
China
38% 36%
23% 21%
14% 17%
West Africa
9% 16%
9% 5%
7% 5%
"2020 WAS AN
UNPRECEDENTED YEAR.
COVID-19 BROUGHT NEW
PERSPECTIVES TO THE WAY
WE DO BUSINESS, BUT DUE
TO OUR FRONT LINE FOCUS
AND AN EXTRAORDINARY
CONTRIBUTION FROM OUR
EMPLOYEES, WE MANAGED TO
STRENGTHEN OUR BUSINESS
FURTHER THROUGH SOLID
BRANDED GROWTH AND
INCREASING MARKET
SHARES, WHILE KEEPING
OUR EMPLOYEES SAFE."
Simon Stevens,
Executive Vice President - International,
and member of the Executive Management TeamView entire presentation