Freshpet Expansion and Growth Strategy
High Quality Products at Accessible Price Points
Approximate daily cost to feed
for medium-sized dog
$1.94
$4.00
$3.38
$2.40
$9.29
30 lbs.
$1.95
$18.99
30 lbs.
$9.29
30 lbs.
$19.99
30 lbs.
$19.99
30 lbs.
BLUE
Life Protection Formula
LifeSource s
ADULT Child Breie Mee Baripa
freshpet
freshpet
Beyond
SIMPLY9
freshpet
ROASTED MEALS
TENDER
CHICKEN
RECIPE
RACHAELRAY
NUTRISH
SUPER PREMIUM FOOD FOR DOGS
USA
REAL CHICKEN
& VEGGIES RECIPE
FARM BISED CHICKEN IS THE INGREDIENT
TENDER
$1.62
$1.35
$10.79
30 lbs.
$0.69
$10.99
30 lbs.
$12.99
30 lbs.
freshpet
PURINA
ONE
SMARTBLEND
IAMS:
PROACTIVE HEALTH
MINICHUNKS
SLICE BERVE BOLL
CHICKEN & RICE
FORMULA
Medium-sized dog assumed to be 35 pounds. Price/day based on recommended serving sizes per brand.
Source: Prices are as of 4.29.19 on Chewy and Target.com.
NATURAL
HIGHLY CONFIDENTIAL
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