GROUP - EBIT PERFORMANCE - PRE COVID TO NOW
Domino's
GROUP - VALUE EQUATION
FORTRESSING -
brings us closer
to Customers
PROXIMITY TO CUSTOMERS
allows for quicker, more
consistent delivery
experience
MANAGEMENT IS WORKING WITH FRANCHISEES
TO DELIVER
The Value Equation is at the heart of
Domino's strategy
During this Half, Domino's has not fully
balanced this equation for all customer
cohorts and ordering methods
Delivering the right product, service
and image, at an affordable price, is
key to an improved performance in H2
As Domino's re-balances this equation,
we anticipate we will build frequency
and continue to win new customers
PROFITABLE
FRANCHISEES -
continue to
open Stores
PRODUCT
SERVICE
VALUE - IMAGE
=
PRICE
HIGHER CLV AND
LOWER COST OF
DELIVERY fuels
Franchisee
Profitability
IMPROVED CUSTOMER
EXPERIENCE -
drives Customer
Lifetime Value. Lower
run times reduce Cost
of Delivery
3
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