Investment Fraud Awareness
Reasons for Not Using Robo-Adviser: Older investors are most likely to
avoid online advisers because they're happy with their current adviser
Q
Which of the following is the most important reason that you are not using an online investment adviser? By key segments
[asked only of investors without an online investment adviser; n=200] Among investors without an online investment adviser
Manitoba
Investor
Segments
Investment Knowledge
Adviser
Segments
Age
Gender
% who selected reason
Non-
frequent
Frequent Low
Medium High
DIY
Advised 18-34
35-54
55+
Men Women
Happy with adviser
Don't know enough
28% 24% 27% 26%
28%
6% 33%
21%
19% 38% 25% 30%
18%
13% 19%
17% 13%
19% 16%
12%
26%
10% 18% 16%
Distrust investing online
(22%) 15% 21%
21% 18%
26% 19%
21%
23%
17% 19% 20%
Important to meet in-person
12%
10%
12%
10%
13%
6%
13%
9%
11%
14%
9%
15%
Want to be able to choose stocks
2%
10%
1%
5%
10%
12%
3%
11% 2%
4%
6%
3%
Adviser offers add'l services
6%
7%
5 1%
6
11%
8% 3% 8% 8% 5% 7% 7%
6%
Fees too high
2%
5%
2%
2%
6%
13%
---
4%
3%
3%
6%
1%
Worried: returns lower than investing myself
2%
6%
7%
2%
1%
2%
4%
7% 3%
2%
5%
2%
Worried: if they went bankrupt
1%
4% 3%
2%
3%
1%
1%
3%
1%
2%
1%
Worried: lower returns than traditional
1%
3%
--
1%
2%
--
1%
--
2%View entire presentation