Circut Results Presentation Deck

Increased investments to drive growth Efficient Sales & Marketing Spend New users acquired through word-of-mouth and other low-cost channels Catching up deferred pandemic spend Investments for future growth in... O International Expansion cricut New Product Development Software Subscriptions $28.6M $45.2M 16% 5% 7% 4% Q4 19 12% 3% 6% 3% $ Operating Expense Q4 20 R&D Q4 and Full Year 2021 Financial Results $79.0M $88.8M $131.9M $265.0M 20% 20% 3% 11% 6% Q4 21 I S&M 18% 5% G&A 8% 5% FY 19 14% 3% 7% 4% FY 20 % = % of total revenue 4% 10% 6% FY 21 20

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