Investor Presentaiton
90 Seconds Holdings Limited - Pre-IPO
90 Seconds is a global video content creation platform connecting 200 of the worlds largest brands with video creators
Overview
Sector
Information Technology
Industry
Marketplace platform technology
Location
Singapore
Investment Date
Oct-21
Current Valuation
A$78.0m¹
Entry Valuation
A$78.0m
Board representative
Mike Hill
Website
https://90seconds.com/
90 Seconds platform
From SGD$8,500
Customer Story
Solution
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Creative
Crew
Creative
Commentary
90 seconds
• 90 Seconds provides a platform to connect 200 of the worlds largest brands with over 13,700
content creators all across the globe
• The company generates revenue from brands via a transactional and subscription based model.
90 Seconds takes a 65% margin
.
In mid 2019, 90 Seconds narrowed the business focus to leverage its position as the market
leader in the global video content creation industry. Over the space of 12 months, gross profit
lifted from 28% to 54% and from a high cash burn to near EBITDA breakeven.
The Company is now focused on generating profitable and scalable growth, driven by the global
video boom and virtually uncapped creative supply.
Over the next 12 months, 90 Seconds is looking to drive organic expansion of existing and new
customers, as well as target a number of strategic acquisitions over the medium term.
A special purpose acquisition company was created by Bombora called Murri Holdings Limited
in mid 2021 which then acquired 90 Seconds. Murri Holdings has since been renamed 90
Seconds Holdings Limited and will become the listing entity, ahead of a proposed IPO on the
ASX in CY2022.
Bombora structured and led a $13.0m raising in the form of ordinary equity in Murri Holdings
Limited, termed a "Pre IPO capital Raise" in September 2021.
• Funds raised in the pre-IPO round will be used largely to provide growth capital including sales
and marketing efforts and support continued development in the technology platform.
As part of the transaction, Mike Hill has joined the board of 90 Seconds.
Solutions
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As at October 2021.
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