Global Reputation and Good Execution
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VinFast Operational Highlights in 4Q2020 and FY2020
FY2020 Performance Highlights
01 FY2020 performance (units sold)
31,500
cars
Key Highlights of Marketing / Promotion Programs
01 Cars
5-year or 165,000km
warranty
for all cars sold, building
consumer trust on car quality
"Old for new"
trade-in program
promoting the southern
markets in 4Q2020 with the
opening of Smart Solution in
Vinhomes Central Park
Vouchers
leverage Vingroup ecosystem
offering vouchers to buy VinFast
for Vinhomes buyers, and
presenting 5-star vacation at
Vinpearl for the first 30,000
customers
02 Motorcycles
45,400
e-motorcycles
Cars
The #1 best-selling car
model in A-segment and
E-segment (1)
02 Top 3 most extensive network
Car
E-motorcycles
#1 in e-motorcycle segment
with 19% (2) market share.
Impes and Ludo ranked #1
and #2 best-selling electronic
scooter models
E-motorcycle
Winning the targeted segment of young people with holistic approach:
Limited Edition
Introduced of Ludo Mint To
Be and Impes Milky Sky in
collaboration with the KOL
Son Tung MTP
New Models
Launched Feliz and Theon
in Jan and Feb 2021 to
expand segment coverage
Vouchers
• Celebrate Vietnamese
Teachers' Day
• Gratitude to Vinhomes
customers
e-Commerce
Platform
Flash Sales
Launched flash sales on e-
commerce platforms with 3
campaigns(2), achieved
2,000 orders
Ŝ TiKi
Shopee
29%
36%
78
showrooms,
dealers &
workshops
45%
42%
120
showrooms,
dealers &
workshops
03 Others
19%
29%
■3S showrooms 1S showrooms Authorized dealers
Company information as of 31 December 2020.
A-segment: based on number of cars sold in 2020 according to VAMA and Company Information. E-segment: based on number of cars registered in 2020.
Source:
(1)
(2)
According to Vietnam Register Department.
(3)
Campaigns refer to 11/11, Black Friday and 12/12.
VINBUS
Star Charge
ADVANTECH
VinBus partners with Star Charge to build the 1st e-bus
charging station network in Vietnam and with Advantech
to develop e-bus smart management systemView entire presentation