Expected Q4 2009 Financial Performance
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Strategy 2009 - 2012
Grow at the Right Price to become more Efficient, Deposit Funded Lending Machine
Maintain market share around 30% in the major balance sheet items in Georgia
Continue to focus on universal banking model in Georgia with particular emphasis on under-leveraged retail banking (retail loans to
GDP of c. 8%)
Grow retail business through differentiated products and services to target different retail segment with particular emphasis on
"mass affluent❞ segment
Target small banks in Georgia for acquisition at around one times book to capture synergies & growth
Expand Wealth Management business internationally by building presence in developed countries to help contain net loan to deposit
ratio. Stepping up deposit "imports" will enable us to tap debt capital markets with relatively favorable terms
Divest non-core assets (Liberty Consumer and SB Real Estate) over time
Focus on specific banking operations in Ukraine and Belarus, before considering any other international acquisition in emerging
markets
•
Getting Things Done
BoG gained 2.8% market share in retail deposits and 0.4% market share in total client deposits YTD
Maintained retail business infrastructure during the downturn & launched, for the first time in Georgia, Premier Banking (under the
Solo brand) to penetrate “mass affluent" segment
As part of "mass affluent” retail strategy, won tender to exclusively issue and acquire American Express cards in Georgia for 7 years.
BoG started issuing AmEx credit cards in November
Opened Wealth Management offices in Tel Aviv (now covering Jordan as well) and most recently one in Kiev. As a result, 56.6%
(GEL 74.4 mln) of Wealth Management deposits are held by non-residents, while Wealth Management deposits grew by 36% YTD
Bought state-of-the-art core banking software with build in CRM (Temenos) & HR talent management software (Softscape) to
further increase efficiency
Focused operations on Trade Finance, Wealth Management & Brokerage in Ukraine and on Premier Banking and SME in Belarus
Lobko
BANK OF GEORGIA
www.bog.ge/ir
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January 2010
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