Africa Clean Energy - Catalysing Africa's Solar Markets

Africa Clean Energy Catalysing Africa's Solar Markets Tt TETRA TECH International Development Key Findings SAS Distribution Channels Trade Vs Non-trade 8....8 Trade channels - trader shops, electronic stores, and general stores that stock solar products - and non-trade channels - solar companies, SAS brand representatives/agents, last mile distributors, alternative channels such as MFIs - are largely parallel markets. Just 13.6% of potential trade outlets for SAS products are actually stocking SAS, pointing to an 86.4% opportunity to expand the SAS market. Trade channels seem to be the main source of SAS distribution, however non-trade channels are increasing penetration particularly through agent networks. Solar lanterns have higher sales in trade channels than SHS and panels. The SHS market remains largely untapped. Ukaid from the British people

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