One Body, Two Wings Strategy Upgrade
Business Highlights in Q4
Contract Service Centers
贝壳
找房大平台
Compliance Management in New Home Services
298 contract service centers in 30 cities by end-2021.
+90%
existing home sales signing processes were completed
in these centers.
•
•
Centralize various contract signing procedures of
existing home sales, with professional experts
helping customers walking through all the process.
Greatly improve customers' signing experience,
ensured funds safety.
Help agents to be more focused and enhance
efficiency, by leaving contract signing procedures
to staff with expertise.
One of the best scenarios to direct traffic to
emerging business segments, including home
renovation and furnishing.
A sense of security given to agents, with
Security confidence of receiving commission on time, and
their transactions not broken by any misconduct.
19.7% Agents' "Compliance Perception" improved Q by
Q to 19.7% in Q4, VS 18.3% in Q3.
•
New home business conduct improvement
initiative: infrastructure and procedures to
prevent, intervene, trace and penalize
misbehaviors.
Protect interests of consumers and service
providers, and help developers to strengthen
their cash reserves with quicker sell-through.
Prudent strategy, focus on reducing
receivable collection risk. Proactively
suspended cooperation with high-risk projects.
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