Freshpet Expansion and Growth Strategy

freshpet Cost to Feed - Pet Pet Specialty $8.00 $7.18 $7.00 $5.97 $6.00 $5.50 $5.00 $4.00 $3.00 $2.00 $1.00 Cost to Feed a 30lb Dog Daily $4.50 $4.37 $4.00 $3.98 $3.77 Natural Balance in Merrick Chicken Wet 12.7oz Blue Freedom GF Wet 12.5oz Merrick Freshpet Vital Freshcuts 1.5lb Freshpet Vital Beef and Bison 2lb Roll BLUE freshpet Merrick Chicken Dry 4lb freshpet Merrick Blue Life Protection Chicken Formula Dry 5lb Natural Balance LID Chicken Dry 4.5lb Freshpet Vital CM Multiprotein 5.5lb BLUE Nutro Wholesome Essentials Dry 5lb freshpet Nutro Hill's Science Diet Chicken Wet 13oz Blue Wilderness Chicken Dry 4.5lb Freshpet Vital Chk BN 2lb Roll Blue Wilderness Chicken Dry 11lb SCIENCE DIET BLUE $3.74 $3.70 $3.56 $2.81 freshpet Hill's Science Diet Chicken Dry 5lb Blue Wilderness Chicken Dry 24lb Freshpet Vital Chk BN 6lb Roll BLUE $2.72 $2.33 $2.21 $2.12 SCIENCE DIET BLUE freshpet 4 HIGHLY CONFIDENTIAL 4

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