Momentum Across Key Metrics

2. Continue to Grow Toy & Treat Subscriptions Acquire new customers through unique and innovative dog-centric products Use learnings about customer needs and wants to personalize product offerings BARK BOX BARK SUPER CHEWER Develop customer relationship via Happy Team contacts and strong platform Retain existing customers as a result of strong relationship: 94.1% for FY21 and Note: Calculated as 1 - Average Monthly Subscription Churn 94.6% in Q4 FY21 25

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