Timex Annual Showcase at Samay Bharati
HOM
1864
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We Learned the Rules,
then We Broke Them
We were rebel watchmakers with a cause. Established in 1854
as the Waterbury Clock Company, we turned a 300-year-old
industry upside down. We stamped our gears out of metal,
instead of carving them from wood. We made smaller, more
accurate movements faster than ever before. In fact, even
Detroit's automakers were inspired by our assembly lines
when the automobile became a thing.
TIMEXGROUP
1901
1112
6.
s
AS
Phenant
a walah
Mark
Takes a Licking,
Keeps on Ticking
By the 1960s, our watches were so
inexpensive, handsome and durable, every
third watch sold in America was a Timex. Our
televised torture tests, proved our mechanical
superiority, of our Timex Marlin", still a favorite
after a half-century.
Made for Badass Women
In the first half of the 20th Century, a Timex became a
symbol of an independent women in a man's watch world.
we liberated the market with thoughtful designs and small
movements that didn't sacrifice our legendary durability.
The women who wore them, and the generations of
women watchmakers who created them, made Timex the
most popular watch in the world.
From the Pocket to the Wrist
By 1901 our movements fit in your pocket and cost just one dollar.
($35 in today's dollars). We became the people's watchmaker.
They helped the trains run on time and helped settle the Wild
West. When timepieces turned from fragile curiosities to durable
everyday carries, even Mark Twain brought two.
The move to the wrist just took a little ingenuity and two metal
bars welded to the sides of our smallest model.
1960
1967
TIMEA
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