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AEO Corporate Strategy and Digital Growth

AEO Corporate Strategy AEO INC. By working tirelessly to give our customers inspiring product and experiences, we will stay at the forefront of retail Strategy 1 Strategy 2 Strategy 3 Strategy 4 Strategy 5 Grow American Eagle through the strength of its signature bottoms and a focus on outfitting Accelerate Aerie by building its community, delivering exceptional product and expanding markets and categories Leverage our people, stores, Prioritize near- term liquidity digital and supply chain to deliver an exceptional experience across channels while continuing to support long- term value creation opportunities Cultivate a unified culture with shared vision and values 10 10

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