Oatly Results Presentation Deck
THE ORIGINAL
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1L
EMEA INCREASING MARKETING INVESTMENTS TO
FURTHER SUPPORT PRODUCT EXPANSION
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milk
DRINK PORTFOLIO EXPANSION
THE ORIGINAL
THE ORIGINAL
OATHOAT OATHOAT
LY I LYI . LY
LIGHT
SEMI
WHOLE
OAT
OAT
OAT
DRINK
DRINK
DRINK
Totally
vegane
1L
WE'LL TAKE IT
FROM HERE
THE ORIGINAL
Totally
vegare
1L
THE ORIGINAL
OAT
LY!
LY.
"NO"
SUGARS
11
SEMI
OAT
DRINK
OAT
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New!
JEE
JCDecaux
Thanks
milk
WE'LL TAKE IT FROM HERE
Ney!
LYINLY
AT CAT
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WHOLE
Campaign across UK, DACH, NL,
SE & FI including 00H, print,
partnerships, PR, social and
digital media.
SEM
New!
Also hey!
VSE
H
BACK ON
THE BILL-
BOARDS!
LAUNCH OF SOFT SERVE
Big roll out in UK, Germany,
Benelux & Nordics through
events, festivals, food trucks
and pop-ups
backed by
PR,
social and digital media.
-
59FF
SBIBLE
SOFT.
SERVE
CHANGE
(S CAST!
MENU:
THE
ORIG
INAL
FESTIVAL CONTAINER
SOFT SERVE
THE ORIGINAL
OAT
LY!
COFFEE
OATLY!
BACK
ON THE
STREETS!
Hey human thing
you can start with any
thing, like replacing
chased thing with
a plant-based thing
that's kind of the sate
thing and it's such
an easy thing that you
change and the thing
and then another thing
and when s
the same thing un can
not people do
change everything.View entire presentation