Harley Davidson SPAC Presentation Deck
Risk Factors
RISKS RELATED TO LIVEWIRE'S BUSINESS AND INDUSTRY
• Our business plans require a significant amount of capital. In addition, our future capital needs may require us to issue additional equity or debt securities that may dilute our shareholders or introduce
covenants that may restrict our operations or our ability to pay dividends.
• We are a new entrant into a new space. As we scale and expand our business, we may not be able to adequately control the costs of our operation.
• The EV sector is rapidly growing and our products and services are and will be subject to strong competition from a growing list of established and new competitors.
• We have an established standard of quality and associated consumer expectations through our H-D motorcycle lineage. If we are unable to continue providing quality services and customer service, our
business and reputation may be materially and adversely affected.
• Our future growth and success are dependent upon consumers' adoption of, and their demand for, two- and three-wheeled electric vehicles in a motorcycle sector that is generally competitive, cyclical
and volatile.
• Our business and prospects depend significantly on our ability to build the LiveWire brand and consumers' recognition, acceptance, and adoption of the LiveWire brand. We may not succeed in continuing
to maintain and strengthen the LiveWire brand.
• Our relationship to H-D and the H-D brand presents potential opportunities, synergies, and risks. Our brand and reputation could be harmed if we fail to realize those synergies, through negative publicity
regarding H-D, and its products and services, or if we fail to effectively and appropriately separate the LiveWire brand from the H-D brand.
• We depend on suppliers, including critical and single sourced suppliers, to deliver components according to schedules, prices, quality, and volumes that are acceptable to us. We may be unable to
effectively manage these suppliers. Uncertainties in the global economy may negatively impact suppliers and other business partners, which may interrupt the supply chain and require other changes to
operations. These and other factors may adversely impact revenues and operating income.
• Electric motorcycles are inherently new products. We may experience significant delays in the design, manufacture, production, and launch of LiveWire motorcycles, which could harm our business,
prospects, financial condition, and operating results.
• We may be unable to develop and manufacture electric vehicles of sufficient quality, and on schedule and scale, that would appeal to a large customer base.
• Our limited operating history makes evaluating our business and future prospects difficult and may increase the risk of your investment.
• Increases in costs, disruption of supply or shortage of materials, in particular for lithium-ion battery cells and electronics subcomponents could harm our business.
Leveraging contract manufacturers, including H-D and other partners, to contract manufacture motorcycles is subject to risks, including costs, manufacturing footprint, and manufacturing capabilities.
• If LiveWire dealers, drawn from H-D's traditional motorcycle dealer network, are unable or ineffective in establishing or maintaining relationships with customers for EV motorcycles, it may adversely
impact our business.
●
• Our research and development efforts may not yield the expected results and results on expected timelines or at expected costs.
• We may face challenges in expanding our business and operations internationally and our ability to conduct business in international markets may be adversely affected by legal, regulatory, political, and
economic risks.
52View entire presentation