Investor Presentaiton
PUBLIC
Kuwait Operations
"
NBK is a universal bank and the industry leader in all key business segments in Kuwait with an average market share of 30%
Corporate Banking
Remain the primary banker for most of the local blue-chip
companies, and an active player in the mid-market
Remain bank of choice among foreign corporations and
continue serving 75% of them active in the Kuwaiti market
Maintain current market share in excess of 30% in trade
finance in Kuwait
Offer differentiated services to large corporate clients
leveraging other NBK units
Increase market share in medium corporate segment
through focused teams and relationship management
Focus on Government mega projects benefiting from
NBK's large capital base
Maintain asset quality with emphasis on credit control and
risk management
"
Overview and strategy
Consumer Banking
Maintain undisputed leadership in retail banking with
leading market share and the highest customer
penetration among conventional banks
Maintain focus on customer service
Expand client base with focus on profitable consumer
segments such as affluent and mass affluent, and aim to
attract new bankable clients such as SMEs
Achieve lowest cost of funds among Kuwaiti commercial
banks
Pioneer innovative multi-channel solutions including state
of the art internet, mobile banking and call center
services
Focus on the evolution to segment of one by providing
tailor-made propositions aiming at better cross-sell,
increased product penetration, proactive attrition
management utilizing the latest tools and technologies
Private Banking
Continue to provide a unique proposition to HNW clientele
in collaboration with NBK Capital and the bank's
international network
Provide access to best of breed international funds
leveraging NBK Banque Privee's wealth management
expertise
Provide the best service with a dedicated team of over 30
well qualified and experienced private bankers
Leverage NBK's strong brand to acquire new clients and
retain onshore relationships
Broaden the product portfolio to accommodate growing
needs
NBK is a full-service bank that offers a broad suite of financial services and products
to clients, meeting their ever growing and evolving demands
National Bank of Kuwait
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