Group Strategy and Business Model
Success in building a leading consumer banking franchise
Differentiated Business Model
Significant growth 1 USD mm
Program-based consumer banking strategy
Elite
Arabi Premium
Arabi Extra
Shabab
Arabi Junior
Gross Loans
Deposits
3,495
16,947
13,501
26%
13%
3,102
2016
2020
2016
2020
Revenue
392
345
Geographic footprint
Scale countries: Jordan, Palestine, Egypt
Strategic focus areas
Growth opportunities
•
Improve customer profitability
.
Leverage data assets
•
Boost customer digital engagement
Prudent credit controls
•
Increase wallet share of ecosystem
Strategic market positioning - Youth segment
Leverage regional network
البنك العربي
ARAB BANK
14%
2016
2020
Low cost
deposits in key
markets
Egypt digital
Banking
Merchant
Partnerships
Digital cross
selling
Innovative
digital
solutions
Cross border
business
1. Financial information excluding subsidiaries
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