Investor Presentaiton
Enhanced Focus on Kids Segment to Drive Growth
Large & growing Kids' Indian Wedding &
Celebration Wear market*
Ethnic Wear
162
Brands in
Kids Category
Manyaver
Celebration
Distribution
Channel
EBOS, MBOS, LFS, E-commerce
Wear
152
195-205
5.1-6.2%
Kids' Product
Portfolio
Kurta set, jacket set, indo-westerns &
accessories
Branded
16.2-23.8
46.5-59.0
FY20 (INR bn)
FY25 (INR bn)
CAGR FY20-25E
Presenting
NANHE
Mangavar
Marketing Campaigns
Manyavarohey
Mebaz
EBOS
Lehengas, gowns, frocks, kurtas, suits &
accessories
Strategy to grow in the Kids category
Expand/ Introduce
Product Range
HAPPY
SWATANTRATA
DIWAS
PAHNO APNI PEHCHAAM
Manyavar
#veshbhusha
Strategic
Acquisitions
Manyaver shey Mebaz
Focus on opportunities in adjacent product categories within
Indian wedding & celebration wear like kids apparels &
accessories
Source: CRISIL report; Note: *Market size for Kids category have been taken as balancing figures of aggregate market & men's & women's market together for Indian Branded Wedding & Celebration Wear Market
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