Healthier, Longer, Better Lives
Innovative Propositions Integrated with the Ecosystem
Compelling Propositions
AIA One Absolute - Full Protection
Severity-based critical illness protection
■
Benefit linked to severity of medical condition
"
Complete coverage enhances customer buy experience
"
Spans traditional Cl and medical products
AIA Vitality
New product
category
Health Shield Gold Max
Holistic healthcare solution
"
◉
Protection from diagnosis to recovery
First-in-market screening benefits
Medical concierge
You Ru Yi 友如意
Critical illness protection providing tailored coverage
Personalisation through unbundled solution
Segmented recommendations driven by analytics
Integrated with Premier Agency advice model
First-in-market
Λ
AIA China
Wellness
AIA
Benefit increases
through healthier living
Personal case
management
A-Life Wealth Builder
Innovative long-term savings and protection
Rewards long-term saving habits
Benefit increases through healthier living
Flexibility at critical life stages
AIA Vitality
Personal case
management
Telemedicine
AIA Vitality
Personal case
First-in-market
management
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