BuzzFeed Inc. Entertainment & Culture Presentation
2
BuzzFeed Inc.
2006
Jonah Peretti
launches
BuzzFeed
History of growth and innovation.
2014
Releases
2015 & 2016
2017
2018
DEAR
KITTEN
NBC UNIVERSAL
Launches
programmatic
advertising
as the first
branded video
content
invests
$400M in BuzzFeed
Lab Experimentation
to Grow Audience
Launches
BuzzFeed
REVIEWS
driving affiliate,
programmatic,
and content
licensing
2018
>$100M in
revenue from
new revenue
streams
2020
Partnership w/
LIONSGATE
to produce
feature films
Dec 2021
Acquires
COMPLEX (2)
NETWORKS.
Topline Growth
Revenue Model Diversification
Profitable Revenue Growth
2012
2014
Launches
BuzzFeed
News
Surpasses
$100M in
revenue
Launches
TASTY
(1) Deal signed in March 2021 and closed in December 2021.
(2) Deal signed in November 2020 and closed in February 2021.
2015
2016
Lays groundwork for
revenue
diversification with
launch of
PRODUCT
LABS
2018
Tasty
kitchenware
line debuts at
Walmart
2018
Creates BuzzFeed
Exchange, a unified
programmatic
offering
BFX
2020
Acquires
IHUFFPOSTI (2)
&
verizon
media
becomes a minority
shareholder
Dec 2021
BuzzFeed, Inc.
goes public
through SPAC
merger with
890
FIFTH AVENUE
PARTNERS
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