Investor Presentaiton

Cigarette Volume and Market Share Slovak Republic Total Market (billion units) 7.7 7.5 7.4 3.8 2009 2010 Market Share -0.6pp 2011 2010 Shipments (billion units) -2.8% PHILIP MORRIS ČR 3.7 2011 No. 1 RED LABEL EM 50.6% 2010 50.0% 2011 Market share impacted by: • • • Down-trading to competitive low-price brands Losses of local heritage brands AMERICAN BLEND Ministerstvo zdravotnictví varuje: Fajčenie môže zabíjať Partially offset by the strong performance of L&M EM 2012 Philip Morris ČR a.s. Source: ACNielsen Slovakia s.r.o, Philip Morris Slovakia s.r.o. financials Note: L&M No. 1 brand in August-December 2011 60

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