Bakkt Results Presentation Deck

KEY HIGHLIGHTS/ SALES AND MARKETING Strengthened our B2B2C sales and marketing initiatives Expanding our presence with the B2B community ● • Participated in numerous B2B loyalty, crypto, and technology events and are continuing to expand our presence ● ● 8 Expanding marketing initiatives to build awareness and generate more leads We're seeing strong traction with average monthly qualified leads more than doubling since the beginning of the year Leveraging industry events for gained exposure to banks and credit unions FinovateFall MONEY 20/20 AN ASCENTIAL COMPANY LOYALTY 360 The association for customer loyalty TM We launched a refresh of our brand ● Refreshed brand is more consistent with our vision to connect the digital economy and our B2B2C strategy Strategic focus on creating experiences that provide crypto access and adoption, and drive more utility with assets to deepen loyalty • Our new, primarily black and white visual identity helps amplify partners branding in their ecosystems BACKED BY ở Bakkt. 16

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