Snap Inc Results Presentation Deck

Average Daily Active Users (DAU) (in millions, unaudited) GLOBAL 191 Q1'18 EUROPE 2 62 Q1'18 188 Q2'18 61 Q2'18 186 Q3'18 59 Q3'18 +8% 186 Q4'18 +5% 60 Q4'18 190 Q1'19 61 Q1'19 203 Q2'19 64 Q2'19 NORTH AMERICA ¹ 81 Q1'18 48 80 REST OF WORLD Q1'18 Q2'18 47 Q2'18 79 GLOBAL DAU INCREASED 8% YOY Q3'18 47 Q3'18 +3% 79 Q4'18 +21% 47 Q4'18 80 Q1'19 49 Q1'19 83 Q2'19 56 Q2'19 We define a Daily Active User, or DAU, as a registered Snapchat user who opens the Snapchat application at least once during a defined 24-hour period. We calculate average Daily Active Users for a particular quarter by adding the number of DAUs on each day of that quarter and dividing that sum by the number of days in that quarter. ¹North America includes Mexico, the Caribbean, and Central America. 2Europe includes Russia and Turkey. 9

View entire presentation