BuzzFeed SPAC Presentation Deck
M
BuzzFeed
BuzzFeed
Proven Consolidation Platform
Massive scale and distribution
Robust engagement and monetization
Technology and data-driven approach
Diversified revenue base & efficient model
IHUFFPOSTI
HuffPost Acquisition Rationale
• Universally known brand with cross-platform appeal
• Extends leadership position and enhances scale
• Expanding reach into attractive demographic
• Near term opportunities to lift monetization
• Clear opportunity to drive profitability
COMPLEX
NETWORKS..
Complex Acquisition Rationale
Expands further into new audiences and verticals
• Deepens
with existing demographic
• Creates defining youth media platform
• Immediate synergies and monetization
Key Stats
11M
Monthly Unique Visitors
51M
Monthly Minutes
5
Minutes Spent by Avg. Unique Visitor
Source: Comscore, Feb 2020, Comscore, Oct. 2020, Complex materials and reports. Monthly Unique Visitors, Monthly Minutes and Minutes Spent by Average Unique Visitor represent Gen Z + Millennials only.
Key Stats
14M
Monthly Unique Visitors
137M
Monthly Minutes
#1
Reach Among Males Ages 18-24
STRICTLY PRIVATE AND CONFIDENTIAL
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