Omni-channel Growth and Financial Performance slide image

Omni-channel Growth and Financial Performance

detsky mir High gross margin driven by private label expansion Group revenue is growing across all segments (1) (RUB bn) While gross margin is supported by private label share increase +15.0% 142.9 164.3 +6.1% 44.5% 30.8% 46.2% 40.4% Private label & direct imports (Russia), % of revenue(2) +14.7% 30.7% 50.4 44.0 37.9 35.7 29.6% 10.6 +8.3% 44.8% 30.2% 11.4 2020 2021 Q1'21 Q1'22 2020 2021 Q1'21 Q1'22 Gross profit (RUB bn) Gross profit margin (%) Sources: Company data Notes: (1) Hereinafter, revenue is net of value added tax and includes revenue from the sale of goods as well as fees charged by the Group to third-party sellers for selling their goods through the Group marketplace. Detsky Mir in Russia includes all sales of children's goods in Russia, as well as the sales results of the Detmir Mini chain. Zoozavr includes all sales of pet products, including sales made via the Company website and mobile app; (2) Sales of private labels and direct imports in Russia include sales of all children's goods in Russia, including through the Company website and mobile app 34
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