Investor Presentaiton
Digital Progress: Pacific Alliance
Digital Adoption (%)
+9%
3,677
4,002
+700 bps
Active Digital
Users (#'000)
2,717
1,947
53%
+105%
46%
35%
2018
2019
Q4/20 Q4/21
26%
+2,700 bps
+18%
2018
2019
Q4/20
Q4/21
3,334
Active Mobile
2,830
Users (#000)¹
1,847
+187%
1,163
Digital Sales (%)
2018
2019
Q4/20
Q4/21
+400 bps
55%
51%
+200 bps
Self-Serve
86%
88%
29%
+3,600 bps
Transactions
69%
73%
19%
(%)
+1,900 bps
2018
2019
Q4/20
Q4/21
2018
2019
Q4/20
Q4/21
Definitions
Digital Sales (% of retail unit sales using Digital platforms)
Digital Adoption (% of customers with Digital login (90 days) / Total addressable Customer Base)
Digital Users: # of customers who logged into website and/or mobile in the last 90 days
Mobile Users: # of customers who logged into mobile in the last 90 days
Self-serve Transactions: % of Financial transactions through Digital, ABM, IVR, POS
12018 and 2019 use historical estimation based on available mobile user data for Colombia and Chile
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