Investment Fraud Awareness

Risk Orientation: Investors (35%) are more likely to describe their investment style as aggressive compared to all Manitobans (22%) Q Which of the following best describes your investment style? [asked of all respondents; n=500] Manitoba N Segmentation (Manitoba 2020, all Aggressive All respondents (22%) Investors only (35%) Conservative All respondents (64%) Investors only (63%) 46% 5% 3% 19% 39% 30% 47 17 respondents) Those who say "aggressive" Investor Segments No savings 13% Savings, non-investor 11% Non-frequent investor 25% Frequent investor 57% Investment Knowledge Low 17% Medium 24% High 36% Advised Segments Non-investor 12% DIY investor 31% Advised investor 37% Manitoba Region Winnipeg 23% South/West 19% Central/North 24% Winnipeg Region Central/North 24% 2% East 23% South/West 23% Age 18-34 26% 35-54 27% 55+ 14% Gender Men 30% Women 14% 25% 17% 14% I consider myself very I consider myself fairly aggressive; I am willing to aggressive; I am willing to take a fair amount of risk take some risk to achieve to achieve above-average above-average returns returns I consider myself fairly conservative; I will take only a little bit of risk All respondents I consider myself very conservative; I only purchase the least risky investments Investors only Don't know

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