Air Canada Rouge - First Five Years slide image

Air Canada Rouge - First Five Years

Strong Revenue Growth Continues (in millions $) CAGR +7.0% 16,252 14,677 13,868 13,272 12,382 2013 2014 2015 2016 2017 • • Yields expected to improve - - - - - - Maturity of new routes. Stage length growth rate declines Passenger mix impact diminishes Focus on higher-yielding corporate customer Effective yield management through O&D system - Expanded suite of fare offerings Building up diversified revenue streams New PSS to provide robust full retailing platform Launch of new loyalty program 11
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