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Investor Presentaiton

ERC Corporate History 2016 onwards • 2015 2014 2013 • • Begin work on Sawari with plans to open sales window during 2016, while focusing efforts on finalizing work on the Tawaya development with PHD Strengthen marketing campaigns to attract domestic visitors and second-home owners Continue to place emphasis on value-adding land sales to sub-developers Push forward with cost control schemes and proactive cash flow management 2015 • 2006 2005 • Construction 2004 Work commences preparation of Sawari Marina project after receiving TDA approval to redefine the boundaries of Sahl Hasheesh's Phase 2 in May 2015 Complete internal finishing of Tawaya project, SHC's joint project with PHD, within 12-18 months 2014 • ERC earns unprecedented profits from land sales to sub-developers Community 2011 • Management • 2010 2009 2008 2007 • Company ramps up marketing efforts, looking to capture larger market share as tourism recovers ERC contracted 100% of Jamaran for EGP 100 million to be realized over the following three years 2010-2013 • • • New management augments existing internal structure, taking company to next level in its lifecycle - key support functions included in HR plan Detailed development of community services and utilities reticulation model Third regional five-star hotel begins operations The Old Town receives its first tenant Focus on completing key strategic assets - ERC signs with leading global developer ODH to develop the Sawari Marina at Sahl Hasheesh. ODH also takes equity stake in ERC Jamaran villas project launched on sea front land plot First hospital/wellness facility signed on 2007-2009 Marketing • First regional four-star hotel begins operations 2003 • Sahl Hasheesh community management vision takes shape . Phase III master planning process begins 2002 2001 • 2000 • 1999 ERC begins considering additional land holdings to replicate business model 2004-2007 Unprecedented sales success based on relationship marketing and private roundtable negotiations 1999 - 2003 Infrastructure work begins with Bechtel as project manager Aggressive marketing to counter tourism industry crash Appreciation of overall financial climate leads to practical and market-leading sales terms and development schedules 1998 1998 1997 First plot sold for USD 37/m² Design 1996-1997 1996 Incorporation, concept development and master planning for Phases I and II by RTKL 1995 1995 Land acquired for first project - "Sahl Hasheesh" - at an average price of USD 1.32/m² 11 Investor Presentation Q2/1H 2016 ERC Egyptian Resorts Company
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