Investor Presentaiton
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Cultural tourism empowers core property business
Yingde Aoyuan Xinhua Town
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Leveraging its composite real estate model, Aoyuan creates a comprehensive model of "cultural tourism+industry+residence" to diversify sources of revenue
With total site area of 700,000 sqm, Yingde Aoyuan Xinhua Town integrates theme park, science education, vacation resort, and ecological residence
Aoyuan Yingde Chocolate Kingdom, the largest exhibition on chocolate culture in Asia, is set to become a new benchmark of cultural tourism in GBA
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Yingde is well recognized as "Little Guilin in Guangdong" and "Hometown of Black Tea in
China", with outstanding karst geomorphology and a long history of tea culture
Aoyuan Yingde Chocolate Kingdom opened at end-Dec 2020, and is a vacation resort with
comprehensive business model integrating chocolate IP, Yingde black tea culture, and
branded hotels
Yingde Aoyuan Xinhua Town Sales Centre
Directed by Mr. Mei Shuaiyuan, pioneer of open-air theatre with natural
backdrop in China, "The Queen's Party" is the first on-site panoramic
immersive musical in China. Premiered in Feb 2021, it is set against the
entire Tea and Chocolate Town of the Kingdom, taking audience on a
journey of discovery of Chinese Yingde black tea culture and Western
chocolate culture while actors and audience can interact directly
Yingde Aoyuan Xinhua Town
Chocolate Kingdom
亲子奇幻剧
梅帅元导演团队作品
Total GFA (residential):
approx. 900,000 sqm
Total land cost: approx. RMB340mn
Avg. land cost: approx. RMB370 per sqm
Total saleable resources:
approx. RMB7.2bn
Cumulative sales: approx. RMB2.7bn
Cumulative ASP:
approx. RMB11,000 per sqm
Yingde Aoyuan DoubleTree by Hilton Hotel
Tea and Chocolate Town
SHUAIYUAN MEI TEAM'S PRODUCTION
PARENT-CHILD
MAGIC
SHOW
“父王的盛宴!
THE QUEENA
女王的是
CYLL QUEEN'S HARD
Yingde Impression
Shopping Street
首次成功
ร
英糯印象商业街开业仪式0
暨首届国潮文化节·
Chocolate Factory
Yingde Quanlin Water World
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