Investor Presentation February 2022

Growth Opportunity is Meaningful Improvements to customer experience drive value throughout our funnel and result in more transactions and revenue per transaction Keys to customer transaction and revenue per customer transaction growth moving forward: ✓ Touring - make it easier for high-intent movers to connect with homes and our partners • Fulfilling less than 1/3 of tours requested today¹ • Tours convert over 3x our other leads¹ ✓ Financing - prepare customers to be transaction-ready with financing in place early in home buying journey ⚫ Pre-qualifications • Pre-approvals ✓ Expand seller solutions - continue to innovate on novel seller solutions • Estimate 50% of Zillow's buyer connections are also sellers¹ Many buyer customers already list homes for sale with Premier Agents today ✓ Enhance partner network - work with the best agents in real estate • High customer service ratings • Proven ability to close transactions • Desire to grow with Zillow and our expanded offerings ✓ Integrate services - bring services together to drive more transactions and more revenue per customer transaction • Zillow 360 solutions 1. Estimated from Zillow Group internal data. 8 ZILLOW GROUP

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