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Investor Presentaiton

Second price increase to take effect with orders on 2/28/22 to offset increased costs and help restore margins Q4 2021 Q1 2022 Q2-4 2022 Pricing 4.8% Price Increase Second Price Increase Freight Labor Operations ERP Implementation Bracket Pricing (Timing TBD) Second DC (Benefits begin Q4) Freshpet Academy: Yield, Throughput & Quality Improvements High Speed Lines: Kitchens South Lines 2 & 3, Ennis Lines Risk Mgmt Locking pricing on key commodities where possible 27 Note: Initiatives must also offset ongoing mix shift towards lower margin bags and Kitchens South production.

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