Vroom Investor Day Presentation Deck

vroom.com traffic Build brand awareness, grow organic search traffic and optimize paid media campaigns to improve direct traffic aided brand awareness 2019 2020 2021 Q1 2022 Mid-term Long- term 2019 direct website traffic 2020 2021 2022 Mid-term Long- Forecast term goal:increase high-converting direct and organic traffic lead conversion to sale rate, fy 2021 3x All Other Sources Direct / Organic Sources 63 V

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