Transformational Performance and Growth
Competitive Landscape
APR is a market leader in mobile, utility-scale power solutions
"
Renewables
Large Scale Mobile Power Rental
Diesel Generators
APR
ENERGY.
Early-stage/
development
Lack of competition within space; primary
competition is lease vs buy decision or permanent
infrastructure
Highly competitive; smaller-scale projects and
services different customers
Solar, Wind,
Batteries
Traditional Utility /
Regional Rentals /
National Generalist
OEM
OEM
Rentals
APR is looking at
complementing its
turbine fleet with a
variety of renewable
offerings
■MSP
aggreko
Specialty
Generation
Niche operators
offer capacity for
specific use cases
E.g. portside
power
(Karpowership)
K
KARPOWERSHIP
Primary
competition is
permanent
infrastructure
3-5 years vs <60
days¹ (different
use cases)
DOOSAN
CAT SIEMENS
Prices driven lower
by competition/
willingness to accept
lower returns
Purchasing mindset
in new markets
aggreko CAT
SOENERGY
VPOWER
1.
Based on time between contract signature and power generation
INTERNATIONAL
"
Able to "bundle"
"
equipment rentals
Able to compete for
specialty rental
margins
United
Rentals
Ashtead
group
GROUP altaaqa global
ENERGY SERVICES
Atlas Copco Herc
Rentals
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