Investor Presentaiton
RESIDENTIAL OPERATIONS UPDATE
Our sales lead volume for the month of January 2022 was 6,654, a decrease of 362 basis points (bps) from January 2021 as
we focus on targeting qualified leads.
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Our tour volume was 1,741 for the month of January 2022, an increase of 1,748 bps from January 2021.
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Our year-to-date conversion rate as of February 18, 2022 has increased 138 bps to 663 bps from a low in January 2021.
Capex deployed for upgrades and reinvestment of communities of $11.7 million and $103.4 million in the owned and managed
communities, respectively.
Increased our average room rate by approximately 8%, effective February 2022.
2,400
2,200
2,000
1,800
1,600
1,400
1,200
1,000
Tour Volume
800
600
Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan
'20 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '22
Tours Dec. 2021 YoY Change: +70%
Move-Ins
120%
100%
500
400
300
200
800
700
600
....
80%
60%
40%
20%
-%
Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan-
'20 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 22
Move-Ins Dec. 2021 YoY Change: +76%
2021 Move Outs as a % of 2019 Move Outs
Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan
'21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '21 '22
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