Investor Presentaiton
Nationwide sales & marketing network supports sustainable contracting
Powerful sales network across the country
Regional population actively buys apartments in Moscow and St. Petersburg
Murmansk
Apatity
Severodvinsk
SPMA
Arkhangelsk
Petrozavodsk
Cherepovets
Yaroslavl
MMA
Izhevsk
Ekaterinburg
Ukhta
Nadim
Siktivkar
Chelyabinsk
⚫ Norilsk
Salekhard
• Noviy Urengoy
● Noyabrsk
Surgut
Novosibirsk
Nizhnevartovsk
Tomsk
Etalon Group's regional sales geography(1)
Region
Leningrad
Khanty-Mansiysk AD
Yamalo-Nenets AD
Murmansk
Khabarovski krai
Yakutia
Krasnoyarski krai
Petropavlovsk-
Kamchatskiy
Kamchatski krai
Yakutsk
Magadan
Other Russian regions
Mirniy
Foreigners
Total:
Share of total
contracts
6.0%
2.0%
1.9%
1.8%
1.5%
1.4%
1.4%
1.3%
16.4%
0.8%
34.4%
Neryungri
The Group's flats are sold in 14 out of
Russia's 15 richest regions
Etalon Group's sales offices / representatives
Established relationships/ partnerships
with local sales agencies
Khabarovsk
Uzhno-
Sakhalinsk
Average income per capita (RUB)(2)
Usolye-Sibirskoye
Blagoveshchensk
Irkutsk
Nenets AD
Yamalo-Nenets AD
Vladivostok
⚫ Nakhodka
Moscow
Chukotka
Magadan
67,620
60,694
55,170
54,706
45,936
Sakhalin
44,527
.
Etalon Group sales force is focused on the regions with the largest income per capita
• Key markets: SPMA and MMA
Khanty-Mansiysk AD
41,929
Tyumen
38,695
• 36 cities covered with 13 sales offices in St. Petersburg and 17 more sales offices
nationwide
External professional marketing and sales service agents engaged nationwide
Kamchatski krai
Moscow region
Saint Petersburg
37,369
34,853
34,661
Yakutia
Murmansk
Khabarovski krai
34,069
33,991
32,013
Sverdlovsk
Russia average
31,999
27,749
(1)Source: company data for 4Q 2014
(2) Average monthly cash income per capita, Rosstat's preliminary estimates for 12M 2014
Etalon Group
Etalon Group's target regions
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