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Investor Presentaiton

We Are a Different Company Today Lifetime 2.0 is generating growth and profitability Lifetime Brands 2018 Lifetime Brands Today • Industry consolidator - Acquisition strategy focused on short-term accretion Sales/transactional approach to products and categories Extra layers of management, with culture driven by traditional sales incentives Decentralized international operations Higher exposure to macro trends Low growth investment opportunity • No active public company discourse • Broadened market focus Pursuing organic growth opportunities in adjacent categories Renewed emphasis on digital and E-commerce Major initiatives to expand in commercial food service market and direct international sales capability and presence Better positioned to weather industry trends and cycles with significant near-term growth opportunity Cash flow return on assets driving management fundamental process Streamlined operations and management, with performance / results linked to incentives Consider income statement and balance sheet implications in day-to-day decisions Relate operational decisions to strategic goals LifetimeBrands Successful integration of Filament acquisition • • ~$12 million in synergies: above target and fully implemented Reconstituted Board Driving institutional ownership Developing focus on IR and value drivers as public company • Beginning to build professional IR program including establishment of robust research coverage 17 11
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