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Pet Humanization and Premiumization Driving Spend slide image

Pet Humanization and Premiumization Driving Spend

The Traditional Pet Care Services Market was not Built with Today's Consumer in Mind ā˜‘ Extremely fragmented market The Majority of Pet Care is Done by Family and Friends Family & Friends Local Mom & Pop Shops Pet Care Chains Independent Professionals R Low online penetration Mi S Found Offline or via Online Aggregators & Directories craigslist nextdoor yelp Few pet care specialists operating at scale online *Rover 18
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