Turkish Market Competitive Position and Growth slide image

Turkish Market Competitive Position and Growth

Commute ridership increases as modalities gain longevity and availability in the field Commute rides account for ~92% of rides Daily commute First and last mile commute 32% 60% 60 60 50 40 Customer retention continues to increase with increased availability 3.5 3.2 3.2 3.1 2.8 30 20 Leisure 8% 10 3.3 3.7 0 Q1'20 Q2'20 % of leisure was ~8% in Q3 2022¹ 7.7 12.2 8.8 4.0 18.7 4.2 3.7 18.7 17.9 3.2 5 4.7 4 4.0 36.2 3 29.3 28.4 2 Q3'20 Q4'20 Q1'21 Q2'21 Q3'21 Q4'21 Q1'22 Q2'22 Q3'22 -Avg. daily vehicles deployed (thousands) Avg. monthly rides per unique rider Source: Company information. 1. Analysis conducted for Q3 2022 for Istanbul rides. Definition of journeys: (i) first and last mile: rides that start or end within a 100m radius of metro, metrobus, marmaray or ferry stops; (ii) leisure: rides with more than 10 times difference between the total ride distance and the air distance (bird's eye view) from start to end points of ride; (iii) daily commute: all remaining rides; (iv) commute rides is the sum of daily commute and first and last mile commute rides. 1 0 15
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