Investor Presentaiton
A BOUQUET OF OTHER GLOBAL BRANDS
Positioning
اجمل
CAMEL®
AEROPLANE
PJ's
ORGANICS
Nate's
Plant Based Protein
(Meat Alternatives)
Khansaama
Products
Geographies
Premium brand targeted at Arabic
diaspora
Meal accompaniments, pastes,
Middle East
sauces
ADI
FOODS LTD.
Feeding the world.
Retail Channel
95% from mainstream/ modern
trade stores
Economy Brand
Meal accompaniments, pastes,
Middle East
65% from mainstream/modern
sauces
trade stores; 35% general trade
Organic, made with USDA certified
organic ingredients
Hand rolled burritos
USA
100% from mainstream/ modern
trade stores*
Non-GMO, all natural, vegan,
vegetarian
Meatless meatballs
USA
100% from mainstream/ modern
trade stores*
North Indian, Mughlai & South-
Asia cuisine
Pastes, puff pastry sheets,
flavored waters, essences
UK, US, Canada
Indian Ethnic & South-Asian
ethnic stores
*On account of supply chain disruptions in USA, there have been no sales for PJ's and Nate's brand
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