Investor Presentaiton
BRAND AND CUSTOMER
Strong improvement across domestic and international
DOMESTIC
2015 YTD¹
60% point
LEAD
over VA4
2015 YTD1
51% point
LEAD
over VA4
Perceived Best Domestic Airline
For Business Travel
Qantas Domestic continues to own
this domestic market brand position
First Choice Next Domestic
Business Flight
Qantas Domestic continues as the
predominant first preference for
Australian domestic business travel
INTERNATIONAL
2015 YTD
+14% pts
On 2008²
2015 YTD
+12%
On 2008³
2015 YTD
+6%
On 2010³
Provides Exceptional Customer Service
Customer perceptions of Qantas
International providing exceptional
customer service are significantly up and
at record levels
Provides a Competitive Product
Customer perceptions of Qantas
International providing a competitive
product are significantly up and at record
levels
Is a Premium Full Service Airline
Customer perceptions of Qantas
International being a premium full service
airline are significantly up and at record
levels
1. January 2015- April 2015 versus Virgin Australia. Source: Qantas Domestic Key Indicators Studies. 2. April to June 2008 quarter versus January to March 2015 quarter. Source: Qantas International Customer
Satisfaction, Qantas. 3. Average between April to December 2008 versus January to March 2015 quarter. Source: Qantas International Customer Satisfaction, Qantas. 4. Virgin Australia.
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