Interim Results
22
TOURING - AN INSIGHT-LED STRATEGY FOCUSED
ON FUTURE CUSTOMERS
Touring appeals for many reasons:
Adventurous destinations
Hassle-free planning
Interesting itineraries
Growth requires a much higher level of first-time
bookers and lifetime values are high vs. acquisition
costs
Tour manager excellence is critical to repeat
bookings
1
3
Product
innovation
Premium jet tour launch
⚫ Flexibility
• Regional flying strategy
Commercial
growth
New distribution (Titan)
Margin growth
Channel management
Important drivers for first-time bookers are...
Knowledgeable
tour managers
✓ Everything
taken care of
Interim results for the six months ended 31 July 2022
Ability to see
and do more
2
Brand
fame
• World-class tour
managers
⚫ Supercharge first time
bookers
⚫ The sales journey
4
Efficiency and
simplification
Leveraging our
technology
Constant challenge of our
cost of operation and
processes
SAGAView entire presentation