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Investor Presentaiton

GROWING INDEPENDENT AGENCY CHANNEL - A DIFFERENTIATED STRATEGY • Key strategies - Focus on "Quality", not just top-line growth; price competition not key to winning sales Build on strong partnerships with high performing agencies and producers 2,225 1,946 1,626 1,566 1,128 267 271 239 • Key success factors 208 - Develop highly-motivated agencies and producers who subscribe to our business approach 162 2013 2014 Develop and train qualified marketing representatives to work with agencies Number of Active Producers (monthly average) 2015 2016 2017 Number of MR/SR (¹) Strength in selling USD denominated products 1) MR: Marketing Representatives providing face-to-face support for agencies, mainly in metropolitan areas. SR: Sales Representatives providing support to agencies mainly in remote areas. Prudential Tokyo Investor Day 9.27.2018 11
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