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Investor Presentaiton

28 INTEGRATED MULTIMEDIA PLANS Effective marketing follows a holistic approach. The group aids in creating integrated multimedia plans for brands to utilise touch points optimally. Lenovo Lenovo partnered with the group and executed the campaign 'Maan Bhi Samman Bhi' to reach out to first time buyers and young aspirants. - Johnson-Johnson Johnsons & Johnsons partnered with Dainik Bhaskar Group to create awareness about baby skin care amongst young mothers. The initiative encompassed promotions in print, digital, radio & on ground. CARATLANE ATeiss Partnership Using the power of technology, the group has the capability to create immersive AR experiences - print ads that work like a virtual mirror. Dainik Bhaskar GROUP
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