Pet Humanization and Premiumization Driving Spend slide image

Pet Humanization and Premiumization Driving Spend

COVID Recovery Story: Converging Tailwinds Vaccine progress driving expected travel recovery 11mm new pets added in 2020, up from 85mm pet- owning households currently Y/Y % Bookings Growth Forecast 100% 80% 60% 40% 20% 0% (20%) (40%) (60%) (80%) (100%) 2019 2020 2021 2022 2023 2024 2025 Current Forecast (December 2020) (1) U.S. Pet Adoption Y/Y Growth (%)` 9% ~4.0x 2019 35% Further accelerated by shift from offline to online for pet spend categories Rover Source: Wall Street Research; Shelteranimalscount.com, Last Chance Animal Rescue, The Wall Street Journal 1. Management's estimate based on Gross Live Outcomes growth from 3.26M to 3.55M and Last Chance Pet Adoption rates in 2020 2020 17 17
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